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No Buy Year

Pop Economics

No Buy Year: how the anti-shopping challenge works, and why so many people quit

The No Buy Year trend is spreading online as a pushback against runaway consumerism, but making it all the way to month twelve is proving harder...

Pop Economics

No Buy Year: how the anti-consumerism challenge works, and why so many people fail

The No Buy Year trend is booming online as a way to push back against runaway consumerism, but sticking with it for a full 12 months is proving far...